Magic Bullet buys PluralEyes


So the announcement today of the amalgamation of two key companies in the video post-production industry, when Red Giant bought Singular Software, effectively sees Magic Bullet Looks (color-correction, grading, etc.) and PlualEyes (video and audio syncing) as sister products from one company.

This has to be a good thing, and points to a possible post production “suite” on the horizon – hey, I own them both so if they come bundled from now on that’ll be a bit easier on the pocket!

From the official communique:

Red Giant acquires all of SIngular Software’s products and technology

We’re excited to announce that Red Giant has acquired all Singular Software products. You probably know Red Giant as a company famous for developing great video products for filmmakers, with the Magic Bullet product line leading the way for color correction and visual storytelling.

This partnership is a perfect fit for two companies with a similar vision and culture. Singular Software products are an exciting opportunity for Red Giant customers who want professional syncing for their audio and video. And Singular Software technology is an important part of Red Giant’s plans for new filmmaking and workflow products.

So, what next? The Singular Software development team will continue full steam ahead with product development, including PluralEyes 3. While the transition to Red Giant is under way, you can continue to use the Singular Software website to buy products and use for support.

Thanks for being part of the journey so far, and we look forward to continuing to support you even better in the future, together with Red Giant.

The Singular Software Team

Jealousy-enducing Slo-mo Video

Oh Me Oh My…
Sometimes you think your passion for what you do couldn’t get any greater – half way through my first Documentary I’m so excited about the world of moving images…

And then something like this comes along and humble-pie is on the menu for AT LEAST the next 3 days…

THE MARMALADE Identity from schoenheitsfarm production on Vimeo.

I want a Spike!
Thanks to THE MARMALADE for such inspirational work!
(via @PlanetMitch)

As a parent, I learned today that YouTube can’t be trusted.

Sometimes the obvious isn’t obvious until, well, it’s too late…

I’m learning, slowly, about how dangerous it can be for kids to be left alone with access to the internet. Sure, no one’s doing anything to harm my kids on purpose, and sure, I need to take more responsibility as a parent to monitor children’s internet access…

Anyway, onto the story, which is funny only because I know my daughter is too young for this to have any lasting effect on her wellbeing 🙂

All drama aside, I laughed at the time, but now I’m not sure how funny it actually is.

I left my 2 year old daughter watching her favourite GiggleBellies video on my phone – Twinkle Twinkle (you know the rest) – while I went to make her some lunch. I had anticipated she’d fall asleep as she had already given me her sleepy-eyes look…

After 15 minutes I went to check on what I expected to be a sleeping child, only to find her still watching YouTube…

This is the screen she would have seen at the end of her Twinkle Twinkle:


Perfectly harmless! Right? Yes.

Until she innocently clicks on “Featured”:


8 out of 10 cats? Well, not so bad…


And after watching the first video she gets:


EXCUSE ME? Does that say that a RELATED video is The Iceman Tapes?



And so I walk in on my little girl listening to a diatribe spouting forth out of the mouth of a Mafia hitman…


Thank you, Aliyah, that’s enough now. Time for lunch.

Lesson learned.

What’s better than sleep before a big flight? Photo-geekness of course!

Here’s a taster of the fun we had by staying up all night instead of resting ahead of our trip back to NZ…

I can fully recommend this! The car was awesome, and only cost $150 for 24 hours!

I used one LED light to light these images, and flashed the car’s lights by locking it with the remote. It took several attempts to get it right, and lots of running around trying to get all the light made before the 30-second exposures were up!

All images shot on Canon 5D MK III

Canon 5D MK III HDR Examples

The newest version of the 5D totes the first in-camera HDR processor of any Canon DSLR. This feature was something I was looking forward to trying, simply because anything that can speed up my workflow for HDR-hungry real estate agents is a good thing!

Once HDR Mode in enabled on the camera, the camera will take 3 photos of varying exposure values (you can select from ±1, ±2, ±3 or Auto) and combine them in-camera using one of 5 preset effects: Natural, Art standard, Art vivid, Art bold or Art embossed. The final output is a JPG of the same dimensions of the original RAW or JPG files, all of which are recorded onto the memory card, so one HDR burst results in 3 original files and the processed HDR JPG.

The circles you see in the sky in the Art embossed image were apparent on the camera LCD, the JPG preview file and the processed JPG, so obviously the effect doesn’t handle large areas of gradient very well.

The Importance of Image Licensing – A letter to a client

Sadly, if you’re a photographer you will already have experienced, or will be just about to experience, a scenario very similar to this one. I wanted to share this real-life situation so it might avoid the same thing happening to you. God help you if you haven’t sent an image license to your clients!

“Tracy” is my direct client, acting on behalf of their client, “Client A”. “Client B” has just asked Tracy to use one of my images in a book they’re going to (and I quote) “give away as a gift to VIPs – it is not a commercial use and accreditation will be given to the photographer.”

How the heck “Client B” got to see my images I don’t know, but let’s just say they’re a public body who should know better.

(All names have been altered to protect me from all sorts of legal battles.) Continue reading